By Hibernian FC

We have been working on an exciting new gin in partnership with our friends at Eden Mill St. Andrews.

Hibernian Football Club is driven by the fans, and the one thing missing from this season is you! We wish you could’ve been with us on the journey so far and we cannot wait to get you back, where you belong.

Until then, we reached out to ask the fans for their help on bottling the Hibs Spirit. We asked the fans to share their favourite footballing memories and matchday rituals and then selected 3 lucky winners to join us at Easter Road to feature in a short video.

View episode 1 with East stand season ticket holder Dan here

View episode 2 with Famous Five season ticket holder Jennifer here

View episode 3 with East stand season ticket holder Cris here.

We wanted to get a behind the scenes perspective to this also, and who better than Sue McLernon, who had held various roles at the club over the past 30 years. The first of our 3-part mini-series with Sue focuses on her relationships with players past and present, as she recounts her stories with Yogi Hughes, captains over the years and the 2016 Scottish Cup winning squad. Our second clip focuses on tougher times at the club. In part 3 (our final clip), Sue gives us an insight into THAT day in 2016 from her perspective.

Its our fourth season in partnership with Eden Mill and they've served up some real collectors items for our supporters during that time. The Eden Mill gin is something that supporters now wait for in anticipation each season so it was only right that we involved some of our supporters in the bottling of the perfect #MatchDaySpirit. Something Eden Mill do really well as a partner is fan interaction and their #MatchDaySpirit campaign will build on this, helping us to remember better times with some amazing in depth supporter features.

Murray Milligen

We love working on campaigns with Hibernian Football Club and this campaign was no different. We brought some lucky fans to the stadium in what has been a weird season for everyone. This Match Day Spirit campaign we have created is to get fans sharing memories and allows us all to look forward to an exciting season ahead

Chiara Kelly

You can get 20% off all Eden Mill Gin with code 'HIBS20' valid until 19th May. To sign up for notifications on release dates for the new Hibs x Eden Mill Gin and all relevant information please click here. Follow Eden Mill on Twitter, Facebook and Instagram.

Advert Advert