Murray, in her new role, alongside playing and coaching the Hibernian Women, has the sole focus on inspiring and engaging young supporters and the younger demographic.
Growing up a Hibee, it’s something that Joelle is extremely passionate about and has worked hard with the Football Club to relaunch the new Hibs Kids scheme.
In a complete revamp, the Club is offering some great packages for a minimal cost.
“I think for some time now Hibs Kids has always been an option, but it's not been something that a lot of fans have been aware of,” admitted the Hibs Women’s Captain.
“So, with that in mind, we've rebranded it, we’ve changed the memberships to Hibs Minis for Kids from 0-5 and Hibs Juniors to kids 6-12 and created some incredible benefits for them!
“To be honest, I think it’s incredible that the package is just £20 because of all the benefits that the youngsters get, between four match tickets, the opportunity to win a mascot package, the chance to play in a tournament at Easter Road; it’s incredible.”
As mentioned, Joelle was hooked in by the Club as a young age, and she’s hoping that many youngsters will follow in the footsteps of her, or her wee nephew Eli.

“I was a Hibs Kid and my nieces were also Hibs Kids. I'm extremely passionate about this and I hope that what we have on offer is extremely appealing to the junior fan base across the club.
“Eli has he's been coming to games now for the last season or two, so he absolutely loves that.
“He loves the kiosks. He tells me before he's even at the game what he's going to have at half-time and the whole atmosphere and environment, I think it's incredible.
“The Club is extremely family orientated and family based, and there's options for everyone. So, there was no doubt when he was interested in football that he was going to be Hibs fan and a Hibs Kid.”
If you’re like Joelle and want to take a wee family member to Hibs games, then we’ve got you covered!
We’re delighted to introduce our Hibs Kids Plus One category that allows an adult to purchase a membership so they can attend the football alongside their little one, at a sizeably discounted rate.
CLICK HERE to find out more about the new Hibs Kids packages!